If you tuned in to CNN’s live election coverage Tuesday evening, you may have noticed all the commentators using Surface Pro 3 tablets given to them by Microsoft — well, at least some of them.
Thanks to a partnership with CNN, Microsoft supplied the cable station with a handful of its tablets for the TV people to use.
https://twitter.com/smlegler/status/529777102740914176
https://twitter.com/Jonathan1David/status/529818338697183232
https://twitter.com/PaulSwann/status/529870695824891904
But it seems some were just too loyal to their iPads:
https://twitter.com/adamUCF/status/529872977115246592
https://twitter.com/_Melbourneer_/status/529881289298415616
In September, Microsoft had to deal with sports commentators who kept referring to the Surface — which is being used on the sidelines by NFL coaches and players this season as part of Microsoft’s $400 million contract with the league — as “iPad-like tools.” Now it appears Microsoft needs to do some coaching with the political talking-heads.
https://twitter.com/jesse_isaacson/status/529860351379386368
https://twitter.com/ryancooley/status/529859516394143744
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Aside from its partnership with CNN, Microsoft on Tuesday evening was also updating its neat election portal on Bing that featured real-time results from across the country packaged in easy-to-consume infographics:
