"My watch can’t be talking.” Jeb Bush receives a call on his Apple Watch and gets confused. #technologyishardhttps://t.co/BW4FTa9yfI
— USA TODAY (@USATODAY) January 13, 2016
For Jeb Bush — GOP Presidential candidate, ex-Florida governor, and Apple product enthusiast—the Apple Watch is the gift that keeps on giving.

During an interview with the Des Moines Register, he discovered a surprising new feature of the gadget: the watch can, in fact, take phone calls. When the tiny voice of a colleague began peeping out from his sleeve, he first received this news with denial—“my watch can’t be talking!”
After some prompting from the Register staff, and some more denial, he realized his mistake. It was, as he said, “the coolest thing in the world.”
Bush has previously shared that the watch is a little difficult for him to use, but says he will continue to wear it until something better comes along.