As Amazon took over Whole Foods on Monday, and lowered prices on items across the grocery chain’s stores, it may have singe-handedly made it easier for millennials to purchase a home.
That’s the popular refrain on Twitter anyway, as smart alecks seized on the price drop for avocados — were $2.99, now $1.49 each! — and tied the news back to the viral story from May about a millionaire real estate mogul who said young people could afford a home if they’d stop buying fancy avocado toast.
“When I was trying to buy my first home, I wasn’t buying smashed avocado for $19 and four coffees at $4 each,” Australian real estate mogul Tim Gurner said in a TV interview.
Millennials at the time were up in arms over the implication that a love of hip toast could be connected to an affordability crisis in certain real estate markets.
They just didn’t know that Amazon CEO Jeff Bezos — who himself is hiring all the millennials anyway — is the hero that they needed, and that he would come to the rescue and save the prospect of home ownership for 18- to 35-year-olds.
By Monday morning, Twitter was happy to make the connection:
https://twitter.com/BenjaminJS/status/902170043290488833
https://twitter.com/mskaelyn486/status/902176130559508482
https://twitter.com/StockTwits/status/902169382079655936
https://twitter.com/HitDaBoogiez/status/902156435185967104
https://twitter.com/OnlyInBOS/status/902199332576923648
https://twitter.com/_cingraham/status/902155711114690561
It’s not all avocados talk at Whole Foods and on Twitter, apparently. Check out this photo that illustrates how the folks in a Los Angeles Whole Foods meat department are welcoming their new owners. Lean ground beef — was $5.99 a pound, now $4.99! — in the shape of the Amazon logo:
https://twitter.com/Zlatimeyer/status/902249230005395456
https://twitter.com/KurtWagner8/status/902278052469555200