GeekWire
Menu
  • Home
  • News
    • Amazon
    • Civic presented by Microsoft
    • Geek Life presented by Network of Giving
    • Health/Life Sciences
    • Microsoft
    • Podcasts
    • Space
    • Startups
    • Sustainability
    • Tech Moves
    • Bot or Not
    • GeekWire on the Road: Spokane
    • Microsoft at 50 presented by Accenture
    • Tech Vets presented by Northern Trust
  • GeekWork
    • GeekWork Recruiting
    • Job Board
  • Events
    • Community Calendar
    • GeekWire Events
  • Lists
    • Amazon Office Buildings
    • GeekWire 200 presented by JPMorganChase
    • GeekWire Startup List
    • GeekWire Startup Resources
    • GeekWire Startup Spaces
    • Layoff Tracker
    • M&As and IPOs
    • Northwest Women VC & Angel Investor List
    • Recent Fundings
    • Seattle Engineering Outposts
    • Venture Capital Directory
  • Members
    • Health Benefits
    • Memberships
  • Studios
    • GeekWire Studios: Let Us Tell Your Story
    • Nebius at NVIDIA GTC 2025 sponsored by Nebius
    • AWS Marketplace Seller Conference 2024 sponsored by AWS
    • AWS Summit: New York Partner Spotlights sponsored by AWS
    • Does Compute presented by Carnegie Mellon University
    • Guide to re:Invent sponsored by AWS
    • Money Hacks presented by BECU
    • Tech Connect at Dreamforce 2024 sponsored by RSM US LLP
    • Uncommon Thinkers Welcome sponsored by Greater Seattle Partners
    • Zuper at Inbound sponsored by Zuper
  • About
    • About GeekWire
    • Advertise
    • Contact Us
    • Email Newsletters
    • Reprints & Permissions
    • Sponsors
  • Podcast
  • LinkedIn
  • Newsletter
  • News Tips

What happens here matters everywhere.

  • Podcast
  • LinkedIn
  • Newsletter
  • News Tips
  • Amazon
  • Microsoft
  • Startups
  • AI
  • Science
  • Tech Moves
  • Sustainability
  • Civic
  • Geek Life

Sports Tech

Steve Ballmer

Watch Steve Ballmer turn up the volume on ‘Conan’ as he talks Bill Gates and slam dunks

Ex-Microsoft CEO and current Los Angeles Clippers owner Steve Ballmer is nothing short of a fun interview, as he’s proven… Read More

NFL teams to hold Madden video game tournaments that will stream on Twitch

The NFL season ends in early February, but that doesn’t mean the competition will stop. The league announced Friday that… Read More

High-tech carnival: Drone racing, VR, robotics, and more come together at new geeky event

The CenturyLink Event Center is turning into a 285,000 square-foot geeky paradise this weekend. The first-ever GE2 event is taking… Read More

Physics professor analyzes Stefan Frei’s epic save that helped the Sounders win their first MLS Cup

It was the save heard ’round the soccer world. Seattle Sounders goalkeeper Stefan Frei pulled off what Sports Illustrated called “the greatest… Read More

Photos: Seattle Sounders fans celebrate team’s first MLS Cup victory with march and rally

Web traffic to GeekWire was a bit down today — perhaps many of our readers were out marching with the… Read More

Get off the couch, kids: This startup just raised $1M for a high-tech app-connected ball

Can a high-tech, sensor-infused ball help a generation of device-addicted kids be more active? One startup is about to find out.… Read More

Nike runners

Nike creates team of experts to test limits of human potential and finally break 2-hour marathon barrier

Just do it — faster. Nike is lacing up to go after what is considered one of the more unbreakable barriers… Read More

Seattle Sounders arrive in Seattle with the MLS Cup

We’re guessing there are a lot of happy GeekWire readers out there this weekend with the Seattle Sounders MLS Cup… Read More

How sports analytics helped the Seattle Sounders make it to their first-ever MLS Cup

Data and analytics surely aren’t the only reason for the Seattle Sounders’ remarkable late-season run that’s resulted in a chance… Read More

Seattle makes history with first Special Olympics robotics championship

Seattle’s Pacific Science Center is busy on your average weekend, but this past Saturday it was bursting. Between the life-sized… Read More

FOX to broadcast MLS Cup in virtual reality for first time with new custom replay feature

If you can’t make it to Toronto this weekend for the MLS Cup, FOX can get you there — kind of. The… Read More

NFL Players Association launches business accelerator with Intel, Harvard, Madrona, others

For an NFL player, there is a lot more to life than what goes on in between the sidelines on Sundays.… Read More

Code.org teams with star athletes like Kobe, Neymar and Serena Williams to promote computer science education

  Some of the world’s most famous sports stars are putting their support behind computer science education. Top athletes like Kobe… Read More

Microsoft co-founder Paul Allen uses Lenovo ThinkPad laptop at Seahawks game during Sunday Night Football

Paul Allen uses a Lenovo ThinkPad — while watching Seahawks games, at least. During the second quarter of the nationally-televised… Read More

Video: Marshawn Lynch drives Amazon Treasure Truck, autographs bags of Skittles and Beast Mode Amazon Echo devices

Ex-Seahawks star running back Marshawn Lynch was at CenturyLink Field in Seattle today, but this time he was there to… Read More

Marshawn Lynch

Ex-NFL star Marshawn Lynch teams up with Amazon to drive the Treasure Truck, autograph ‘Beast Mode’ Echo devices

The Treasure Truck is going Beast Mode. Amazon’s deals-on-wheels truck has a cool offering for customers today with an extra special guest:… Read More

REI Snow Report

REI shuts down popular Snow Report app to focus on other outdoor information sources

It feels like a warm front just blew in over your favorite ski destination. REI has quietly shut down its Snow… Read More

Hauschka ping pong

Seahawks kicker Steven Hauschka to host ping pong tournament to benefit charity for homeless

Seattle Seahawks kicker Steven Hauschka, who is widely considered the best ping pong player in the team’s locker room, will… Read More

FlarePro bike light

Seattle-based Orfos lights the way for bikers and hikers as Kickstarter funds its new FlarePro

It can be pretty scary biking or running this time of year and fearing that you haven’t done enough to make… Read More

Video: Inside Turner’s eSports ELEAGUE studio as Season 2 playoffs kick off this week

Turner is betting big on eSports. That much was apparent on GeekWire’s recent trip to Atlanta, Ga., where we visited Turner… Read More

FairwayIQ uses connected devices and data analytics to help golf courses be more efficient

As a veteran entrepreneur and angel investor, David Vanslette saw how new technology like location data and predictive analytics was changing the way… Read More

Snapchat and sports: How the NHL’s Minnesota Wild used the new Spectacles

https://youtu.be/y94yqjm9Bvg The Spectacles made it into the sports world. Snap Inc., formerly known as Snapchat, has caused a stir with its… Read More

Microsoft and Sensoria partner with PGA pro Bryson DeChambeau to create ‘smart’ golf grip

Embed from Getty Images The golf grip is getting geeky. PGA Tour golfer Bryson DeChambeau worked with Microsoft and Seattle-area… Read More

Amazon reportedly wants to include live sports as part of Prime membership

Amazon’s next Prime membership benefit could be the ability to stream live sports. The Wall Street Journal reported Monday that Amazon… Read More

Amazon announces $100K eSports casual games tournament, expanding its presence in gaming

Amazon continues to invest in eSports, and the company’s latest initiative expands the experience to the types of casual games that… Read More

Daily fantasy sports giants DraftKings and FanDuel agree to merger

The two leaders of daily fantasy sports, DraftKings and FanDuel, have agreed to merge. The companies announced the long-rumored deal Friday morning, with… Read More

Behind-the-scenes technology tour of ESPN’s Monday Night Football production

When we watch a live football game on television, it’s easy to forget about the people and technology that help make it all… Read More

How hosting a startup accelerator can help pro sports franchises be more innovative

Update, June 12: To hear Kain speak at our second annual GeekWire Sports Tech Summit on June 21-22 in Seattle,… Read More

Wizards of the Coast

Seahawks player pleads for return of stolen Magic: The Gathering cards; Wizards of the Coast delivers care package

Cassius Marsh is a big, fast, heavily tattooed defensive end for the Seattle Seahawks. And he’s a self-professed nerd, who… Read More

Segs4Vets

Play of the night during Seahawks game? Military combat veterans receive Segways, ALLY chairs

The Segway may still be a particularly curious-looking transportation mode when spotted zipping around the campus of any given technology company,… Read More

  • Older
  • Newer

Latest Stories

    Read All Stories

    GeekWire Newsletters

    Subscribe to GeekWire's free newsletters to catch every headline

    Send Us a Tip

    Have a scoop that you'd like GeekWire to cover? Let us know.

    Send Us a Tip

    A Word From Our Sponsors

    About

    • About GeekWire
    • Contact Us
    • Partner With Us
    • Become a GeekWire Member
    • Send Us a Tip
    • Join Our Startup List
    • Reprints and Permissions

    Follow

    • Facebook
    • X
    • LinkedIn
    • Instagram
    • RSS Feed
    • Podcast
    • YouTube
    • Bluesky

    GeekWire Newsletters

    Catch every headline in your inbox

    Read GeekWire

    • Apple News
    • Google News

    Legal

    • Privacy Policy
    • Terms of Use
    • Sponsored Content Policy
    Return to Top of Page
    © 2011-2026 GeekWire, LLC
    Do Not Sell or Share My Personal information
    Limit the Use Of My Sensitive Personal Information
    Consent Preferences