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Sports Tech

This Seahawks star was obsessed with Pokemon as a kid and still plays today

We have more confirmation that Richard Sherman is a bonafide geek. The Seahawks star cornerback is apparently a diehard Pokemon… Read More

CBS sets Super Bowl streaming record with nearly 4M unique viewers

Embed from Getty Images More people streamed the Super Bowl than ever on Sunday. CBS announced today that fans watching its free… Read More

T-Mobile, Amazon ads give tech a strong showing among Super Bowl’s beer, cars, snacks

While game day itself is hyped in more ways than one, the day after the Super Bowl is a big… Read More

Seattle man wins $50,000 in Microsoft’s Super Bowl tech contest

Colin Edwards’s novel idea for using sensors to measure the heart rate, core body temperature and hydration levels of NFL… Read More

Broncos use Microsoft Surface to celebrate Super Bowl win with ‘World Champs’ artwork

NFL players have come up with another way to utilize the Microsoft Surface tablet on the football field. After Denver… Read More

NFL running back Marshawn Lynch uses Twitter to announce apparent retirement

Marshawn Lynch does not like talking to the media, so naturally, he didn’t say much when announcing his apparent retirement during… Read More

Steve Harvey stars in T-Mobile Super Bowl commercial, jokes about Miss Universe mishap

T-Mobile’s surprise Super Bowl star is Steve Harvey. The Bellevue-based wireless carrier debuted its first Super Bowl 50 commercial last… Read More

Amazon’s first-ever Super Bowl commercial stars Alec Baldwin, Dan Marino, Missy Elliott

Alexa helped Amazon make its Super Bowl commercial debut on Sunday. The Seattle company aired its first-ever Super Bowl ad… Read More

NFL Commissioner Roger Goodell: Technology makes football better for fans and athletes

The NFL loves technology and its impact on football. That was the message from NFL Commissioner Roger Goodell, who spoke… Read More

No-drone zone

Deadly force? FAA goes long with its Super Bowl no-drone zone

No means no when it comes to the Federal Aviation Administration’s no-drone zone for Super Bowl Sunday. Not even CBS,… Read More

Conan O’Brien pairs Carolina, Denver players in ‘Clueless Gamer’ skit, with a Marshawn Lynch cameo

Conan O’Brien returned to a “cheap Marriott conference room” for a Super Bowl 50 edition of “Clueless Gamer,” his popular late-night skit… Read More

In Super Bowl run-up, Pokemon ad leads the pack, but overall social action trails last year

The business of Super Bowl advertising doesn’t wait for game time anymore, with online engagement serving as a key component… Read More

Ex-Microsoft manager raises cash from sports team owners to enhance the fan experience at live games

As technology helps our living room become a more attractive and comfortable place to watch live sports — think HDTVs, surround… Read More

How to stream the Super Bowl for free without a cable subscription

If you don’t have access to cable, there are a number of ways to watch the Super Bowl this Sunday. CBS,… Read More

NFL great Jerry Rice poses as Lyft driver, fools unsuspecting Bay Area passengers

https://www.youtube.com/watch?v=BD9gJYGkfyM Without wearing his San Francisco 49ers jersey or one of his giant Super Bowl rings, former NFL star Jerry Rice was able… Read More

ESPN partners with Chinese tech giant Tencent to stream March Madness and NBA games in China

Another American sports behemoth is teaming up with a Chinese tech company. ESPN announced today that it is partnering with Tencent,… Read More

NFL meets HoloLens: Here’s Microsoft’s vision for watching sports in augmented reality

Up until now, the “second-screen” experience while watching a live sports event on TV typically revolves around accessing apps like… Read More

Lessons from the football field: This Seahawk just joined the lineup for GeekWire Startup Day

At 6-foot-5 and 310 pounds, Russell Okung strikes a commanding presence on the offensive line of the Seattle Seahawks. And… Read More

Broncos vs. Panthers: Here are Super Bowl 50 predictions from Madden and Microsoft

If you need help figuring out who will win next Sunday’s Super Bowl, Madden simulations aren’t a bad place to… Read More

NFL tests video replay on Microsoft Surface tablets for coaches and players during Pro Bowl

The NFL is again testing the use of video replays on the sidelines for players and coaches. During Sunday’s Pro… Read More

How Intel is partnering with ESPN at the X Games, and why the company loves sports technology

Intel is doubling down on its investment in sports technology. That much was evident at CES in Las Vegas earlier this… Read More

Seahawks lineman Russell Okung exposes at-risk teens to technology with new non-profit GREATER

On the football field, Russell Okung is an enabler. The Seahawks offensive lineman is responsible for making sure his quarterback… Read More

Russell Wilson touts Bing after being accused of using Google to express love for Ciara

As a business, Twitter is struggling. But dang, the social media platform sure is providing some serious entertainment this week. After… Read More

Super Bowl 50 camera technology will give fans dramatic new views of game

You may not be headed to Santa Clara, Calif., to take in Super Bowl 50 in person, but CBS is… Read More

Microsoft: Surface tablets have not experienced a single failure in 2 years on NFL sidelines

A day after the NFL made it clear that Microsoft’s Surface tablets were not to blame for a technical hiccup… Read More

KrowdFit raises $2.4M to reward people with cash for tracking their exercise and eating habits

Exercise regularly, eat better, and win cash — it’s a formula that’s working for one Bend, Oregon-based startup. KrowdFit has reeled in an… Read More

NFL: Microsoft Surface problems during AFC Championship ‘not caused by tablets’

The NFL wants to make it clear that Microsoft Surface tablets are not to blame for a technology malfunction during… Read More

Tabletgate: Patriots say their Microsoft Surface devices stopped working during AFC Championship

Update: Here’s a statement from Microsoft: “Our team on the field has confirmed the issue was not related to the… Read More

Super Bowl 50 venue ranks No. 1 in latest NFL stadium mobile performance study

Fans at Super Bowl 50 should have no problem sharing selfies and posting video from their smartphones. RootMetrics, a Seattle-area… Read More

Sacramento Kings to install NBA’s first 4K Ultra HD video board in new high-tech arena

4K Ultra HD video boards are coming to the NBA. The Sacramento Kings announced today that it will install the… Read More

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