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Sports Tech

Expedia makes monster Marshawn Lynch out of construction paper, ups the Beast Mode factor in Bellevue

If you happen to be in Bellevue anytime this week, you will want to swing by the Expedia building. They’ve… Read More

Smart Seahawk: Richard Sherman avoids using non-Bose headphones at Super Bowl Media Day

There were at least two examples from Super Bowl Media Day that demonstrated the ridiculousness of NFL policies. The first, which you… Read More

Madden and Bing pick Patriots to win Super Bowl, but Hawks fans shouldn’t worry

The algorithms are picking the New England Patriots to win the Super Bowl. But if history repeats itself, Seahawks fans… Read More

Louis C.K. on David Letterman about the Super Bowl and ‘deflategate’: ‘It’s hilarious’

We love Louis C.K., and in the spirit of all-things football and current events, The Late Show‘s David Letterman asked… Read More

NFL tests new Microsoft Surface on-field applications, says technology ‘worked well’

You may see Microsoft’s Surface tablet in use during NFL games much more frequently next season. During Sunday’s Pro Bowl,… Read More

NFL launching Super Bowl Stadium App so fans in stands can watch commercials

If you’re one of the lucky few who will be watching the Seattle Seahawks battle the New England Patriots from the… Read More

Outspoken mavericks unite: Richard Sherman inks endorsement deal with John Legere’s T-Mobile

This is going to be fun to watch. Two of Seattle’s most outspoken media personalities — Richard Sherman of the… Read More

NFL refs will test Microsoft Surface for video replays at Pro Bowl

The NFL will test the expanded use of Microsoft’s Surface at Sunday night’s Pro Bowl, with the referees using the tablet for… Read More

The Science of Deflategate: Why underinflated footballs are easier to throw and catch

Follow-up: Deflategate: Report reveals that Patriots likely deflated footballs during playoffs Original story: One of the footballs above has a… Read More

How Seahawk are you, Seattle? Sorry, not much

I grew up around racehorses in California, so obviously I’ve been a Colts fan since I was a kid (because… Read More

5 key lessons in entrepreneurship, Seattle Seahawks style

In that miracle masquerading as the NFC Championship game last Sunday, the Seattle Seahawks taught entrepreneurs and all of us in… Read More

This one goes to 12: Check out Paul Allen’s custom-built, Seahawks-themed guitar amp

When you’re Paul Allen and you want a custom-designed, Seahawks-themed guitar amp, well, you go have one made. As spotted… Read More

In epic Super Bowl smack talk, Marvel heroes Chris Pratt and Chris Evans go head-to-head on Twitter for charity

As if you needed any more reasons to love Chris Pratt, here’s another: He’s challenging fellow Marvel superhero Chris Evans… Read More

Seattle Mariners become first MLB team to install LED stadium lights

Safeco Field is getting geeky. The Seattle Mariners today announced that they have installed a new LED lighting fixture at their ballpark,… Read More

Microsoft’s Cortana: ‘I wouldn’t put my money on the Seattle Seahawks right now’

Microsoft may have an issue on its hands in its hometown. A Windows Phone user and die-hard Seahawks fan alerted… Read More

Amazon pokes at New England Patriots with football pump tweet

Seattle-area companies have been known to go to great lengths to support the hometown Seahawks, but this tweet, sent out from Amazon’s… Read More

How to watch the Seahawks vs. Patriots Super Bowl online for free, without a cable subscription

If you don’t have a cable subscription or can’t get to a bar on Super Bowl Sunday, no worries — NBC… Read More

Who got screwed by the Seahawks’ win: Early bailers, Vegas bettors and Green Bay

Cheeseheads aren’t the only ones who got shut down and left out in the cold Sunday afternoon by the Seahawks’… Read More

Go Seahawks! Alaska Airlines wants to help you celebrate the Super Bowl

In light of yesterday’s epic comeback and victory, the Seahawks once again find themselves headed to the Super Bowl. And… Read More

John Legere

T-Mobile CEO John Legere to Seahawks star Richard Sherman: ‘I hope to be like you’

John Legere is a big Richard Sherman fan, and given the T-Mobile CEO’s outspoken personality, it’s not all that surprising.… Read More

Headed to the Super Bowl? These tools will help you find good Airbnb deals

On a typical night, this Airbnb “Volcano Oasis” listing in Peoria, Ariz., runs at about $2,500 per night. However, if… Read More

Seahawks’ miracle win registers ‘close to a real earthquake’ on seismic sensors

The reaction to the Seattle Seahawks’ comeback victory over the Green Bay Packers at CenturyLink Field this afternoon — sending… Read More

Seahawks Pro Shop demo shows how retailers can use beacons to connect with customers

The future of retail advertising was on display inside a private suite at the Consumer Electronics Show last week —… Read More

How smartphones will change the experience of watching sports in a stadium

If you’re a sports fan, imagine this scenario for a second. It’s gameday, and you’ve just woken up. An app… Read More

Here are the WiFi analytics that the Seahawks front office sees on gameday

iPhone owners outnumber those with Android smartphones by a 2-to-1 margin — at least according to Seattle Seahawks fans. That’s one… Read More

How to watch the college football national championship online

If you’re a college football fan, you certainly have plans tonight. That’s because Oregon and Ohio State will battle it… Read More

What that 90-yard Seahawks TD looked like to seismologists

The image above is what Kam Chancellor’s 90-yard interception return for a touchdown looked like on television as the Seattle Seahawks rolled… Read More

Ballmer vs. Cuban: Get ready for an epic NBA showdown between these two outrageous tech moguls

We’ve been waiting since October for this. On Saturday at 12:30 p.m. PT, the Los Angeles Clippers will face off against… Read More

How cameras, sensors and analytics will change live sports broadcasts

LAS VEGAS — Watching a live sporting event on TV several years from now might look and feel a bit different.… Read More

This sensor-laden ‘smart’ basketball helps you sink jump shots like the pros

LAS VEGAS — Nearly all of us who play basketball would love to have a better jump shot. Now, technology… Read More

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