Articles about Advertising – Page 3 of 11

Microsoft holiday ad captures joy of video games and inclusion as boy uses Xbox Adaptive Controller

https://www.youtube.com/watch?v=v70Fu2WU8-w When Microsoft created the Xbox Adaptive Controller, it set out to bring all the joy of video games to… Read More

Led by ex-Amazon advertising leader, Gradient raises $3.5M to help brands optimize presence on Amazon

Bobby Figueroa knows what brands should do to optimize their presence on Amazon’s marketplace, perhaps better than almost anyone. The product… Read More

A slide presentation fit for the undead: ‘Game of Thrones’ White Walkers turn to Google Chromebook

https://www.youtube.com/watch?v=_A21K5zBrP4 It takes a lot of teamwork to manage an army of the undead, breach the Wall and set out… Read More

iSpot raises $30M to accelerate growth of TV advertisement analytics technology

Seattle-area startup iSpot has raised more cash to fuel growth of its technology platform that measures TV advertisement performance. The… Read More

Amazon to move past Microsoft for No. 3 spot in advertising revenue, new study finds

Amazon is on track to displace Microsoft in U.S. advertising revenues this year, joining Google and Facebook as one of… Read More

Jeff Bezos on Amazon’s potential as an advertising behemoth and ‘working 2 or 3 years into the future’

In addition to being a retail giant, a cloud leader and a grocery heavyweight, Amazon is rapidly ascending to the… Read More

What’s fake and what’s real? Altered billboards challenge Facebook’s version of the truth

Facebook’s attempt to spin its way out of past controversies is being spun back against the social media giant thanks… Read More

Downstream raises almost $2M in seed funding to ride the growing Amazon advertising wave

The founders of Downstream are betting that Amazon’s somehow-stealthy surge in advertising revenue will attract lots of brands that need… Read More

Startup Spotlight: Profitable ad automation startup focuses on product development, not VC funding

A lot of businesses outsource to cut costs. But the CEO of Seattle-based startup Advangelists says that keeping all of… Read More

Amazon challenges Google and Facebook with surprising new multi-billion dollar business

Amazon’s cloud business may get much of the attention for bolstering the company’s bottom line. But an emerging new advertising… Read More

Facebook to end ad targeting that excludes ethnicities and religions in deal with Washington State AG

Facebook has agreed to stop allowing third-party advertisers to exclude ethnic and religious groups when targeting ads for housing, credit,… Read More

TLDR: Google AdWords won’t run campaign ads in WA state, LinkedIn adds commute times to job postings, Amazon to stream U.K. soccer matches

[Editor’s Note: TLDR is GeekWire’s tech news rundown show, hosted by Starla Sampaco. Watch today’s update above, subscribe to GeekWire on YouTube, check… Read More

Google will pause election ads in Washington state in unprecedented response to new law

Google says it will stop running state and local election ads in Washington state, citing new rules that require what… Read More

Microsoft expands ad business beyond Bing search results with help from LinkedIn data and AI

Microsoft, which has quietly built a $6.9 billion/year advertising business through its Bing search engine, will attempt to expand its… Read More

In dogged pursuit of more business, Rover’s ‘Walk It Out’ ad campaign pairs happy pets and people

https://www.youtube.com/watch?v=umlfvg29Rzc Rover, the network for pet sitters and dog walkers, is all about finding the perfect match between humans and… Read More

Ad Lightning raises another $2M to help advertisers and publishers spot disruptive ads

Ad Lightning is raising more money as it continues to help advertisers and publishers spot “bad ads.” The Seattle startup… Read More

Google ad blitz showcases a life made easier with its Assistant, and Nest delivers prom night advice

Amazon may have made a splash during last month’s Super Bowl with an Alexa ad that dominated water cooler conversations,… Read More

Bill Nye the Nike guy: The earth stands still in new ad, and the Science Guy and others step in to help

https://www.youtube.com/watch?time_continue=10&v=WLSaPpGQHII If science give you the spins, wait until you catch this new ad from Nike, as the Portland sneaker… Read More

Amazon’s tallest new geek? NBA legend Shaquille O’Neal is a ‘home court defender’ in ads for Ring

Seattle may still be without the beloved Sonics, but a huge NBA star now has ties to the city in… Read More

Alexa gives weather for Austin in Super Bowl ad — and a nation speculates about Amazon HQ2 clues

Ask Amazon’s Alexa which city in Texas is her favorite, and she replies, “Definitely Austin.” Ask the voice-integrated artificial intelligence… Read More

Amazon’s Alexa takes the trophy for top Super Bowl ad by beating the NFL, Budweiser and more

Despite the fact that the actual football game was the more entertaining part of the evening for once, some Super… Read More

Top 5 ads before Super Bowl kickoff: Amazon hangs with the big-game brands like Budweiser

In the advertising game that is taking place before the big football game, Amazon is running with a crop of… Read More

Analysis: Kids in ‘Netflix Only’ homes avoid 230 hours of ads a year

The average child watches 2.68 hours of TV a day, or almost 980 hours/year One hour of TV contains 14.25… Read More

Startup Nomad’s ‘human billboard’ marketing blends digital technology with a personal touch

Walking on the campus at Washington State University, Jonah Friedl had an “aha” moment. He wasn’t just surrounded by fellow… Read More

Amazon Web Services ramps up advertising to provide ‘air cover’ for developers

LAS VEGAS — For the first decade of its existence, Amazon Web Services flew a bit under the radar of… Read More

Oregon-based marijuana delivery service creates parody commercial that will give you the giggles

Even if you’re at work and not currently high, there’s a good chance you’re going to have a laugh while… Read More

Seattle Mayor Tim Burgess: Want to expose the money behind online political ads? Think local

With each day, it seems we learn more about the shadowy world of political advertising on digital platforms like Facebook,… Read More

Facebook to hand over 3,000 Russia-linked ads to Congress in ongoing election investigation

Faced with the decision over whether to adhere to its standard of protecting user content or to help safeguard the… Read More

Facebook says $100,000 in ad buys during U.S. election came from fake accounts out of Russia

A new analysis by Facebook into whether Russia tried to interfere with last fall’s U.S. presidential election by purchasing ads… Read More

Be patient, Pioneer Square, T-Mobile is filming a new ad in the Seattle neighborhood this week

T-Mobile has attracted its fair share of big-name talent when it comes to the advertising it does for its wireless… Read More