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Advertising

Startup Spotlight: MakeGood looks to help firms make sense of online ad campaigns

The world of online advertising can be convoluted and complex, making it challenging for advertisers, agencies and publishers to track… Read More

Shares of Blucora soar 26 percent after big gains in Internet search revenue

Shares of Blucora skyrocketed more than 26 percent on Friday after the Bellevue Internet search and tax software company formerly… Read More

Amazon.com backs WhoSay to help celebs manage Twitter and Facebook posts

Amazon.com is among the backers participating in a $12 million financing round for WhoSay, an online service that helps musicians,… Read More

Chart: Google leads pack of the top 50 Web sites in the U.S.

Google remains the king of the hill when it comes to attracting visitors. The search engine attracted 189 million visitors… Read More

Beyond online advertising into knowledge monetization

Each year, investors sink $2 million in U.S. Internet companies per every million dollars of total online advertising addressable opportunity:… Read More

After the writedown: How Microsoft squandered its $6.3B buy of ad giant aQuantive

It was supposed to change everything for Microsoft, creating a viable rival to Google and establishing the Redmond company as a… Read More

Microsoft cuts jobs in advertising and marketing

Microsoft this morning confirmed that it has made additional job cuts in advertising and marketing. A Microsoft spokesman says in… Read More

Startup Spotlight: Zooppa hosts online advertising contests for big brands

Crowdsourcing is a growing trend in the startup world with established companies like Kickstarter and Indiegogo dominating the crowdsourced funding… Read More

Internet companies and the billion dollar money drain

Over the last ten years, more than $43 billion was invested in 7,200+ Internet-related companies, according to the PWC MoneyTree… Read More

Tech Moves: Nordstrom vet named Zoomingo adviser; Paul Allen’s PR chief leaves

Zoomingo, the mobile shopping app created by Krishnan Seshadrinathan and Shirish Nadkarni, has named former Nordstrom executive Loretta Soffe to its advisory… Read More

After executive overhaul, AdReady lands new cash

AdReady is a company in transition, but one of the firm’s earliest venture backers still believes in the core mission… Read More

Ask.com butters up Seattle with free pedicab rides, and by filling up wading pools

Advertising usually doesn’t offer the consumer anything of real tangible value — other than a few funny one-liners to toss around.… Read More

Advertising vets raise cash for Blab, promises to make Facebook ads more effective

There’s been a lot of chatter in recent weeks about the effectiveness of Facebook advertising, with General Motors recently pulling… Read More

Happy or sad? You might not see that ad, if Microsoft Kinect can figure out your mood

A while back we reported about a Microsoft patent application for a system that would scan your posts on Facebook… Read More

Ex-Microsofties raise cash for mobile ad startup Red Loop

China not only has the most people in the world, it also has the most smartphone users. The country’s Ministry… Read More

Report: Amazon in talks to buy mobile ad network Jumptap

A few weeks ago, AdAge reported that Amazon.com was pitching the home screen on its Kindle Fire to potential advertisers.… Read More

Why I’d bet my retirement on Facebook stock today

Disclaimer: I’m not actually investing my entire retirement savings in Facebook, nor would I suggest anyone, anywhere ever invest a… Read More

AdReady shakes up exec staff as it aims for profitability

AdReady, the Seattle online advertising startup, has eliminated three of its top executives and laid off other high-level staffers as… Read More

Report: Amazon touting ad space on the Kindle Fire home screen

We’ve known for some time now that Amazon.com wants to get a bigger chunk of the high-margin advertising business, a… Read More

Guess who Microsoft beat out for the AOL patent portfolio?

Microsoft’s more than $1 billion acquisition of AOL’s patent portfolio earlier this month didn’t come without some competition. And now… Read More

Charts: Online ad revenues surge 22 percent, top $30 billion for the first time

More companies are pushing dollars to online advertising, including mobile platforms and digital video, than ever before. According to a… Read More

Ex-aQuantive, AdECN and AOL execs form stealthy SocialForce

A new Seattle area startup company led by several online advertising executives is kicking around a new idea that it… Read More

All the celeb gossip that’s fit to print: Wetpaint tops 10M visitors

People just can’t get enough of celebrity gossip and Hollywood scoops, which is good news for Seattle startup Wetpaint. The… Read More

Microsoft’s Skype pokes at Facebook, Twitter in ad campaign

Skype partners with Facebook on video calling, and Skype’s parent company, Microsoft, is a minority owner of Facebook. But all’s fair… Read More

Why this Seattle startup ‘Punk’d’ unsuspecting Craigslist sellers

This seems like a great way to get yourself killed, or at least seriously injured. Replyboard founder Steinar Skipsnes and friend… Read More

Redfin on the radio: Online real estate firm experiments with ‘old media’

Redfin has built its online real estate service over the years largely through word-of-mouth referrals and a very active public… Read More

HasOffers sees opportunity in Apple’s UDID blocking

Apple reportedly has begun rejecting new iOS apps that access unique device identifiers, leading to developer concern — and potential… Read More

The new Cheezburger redesign: Faster, funnier and fewer trolls

Cheezburger’s rise to the top of the Internet charts has certainly been impressive to watch, leaving some investors kicking themselves… Read More

Social media agency Banyan Branch launches media buying group, hires advertising vets

We wondered why the social media agency Banyan Branch raised a $1.7 million round of venture capital financing last fall.… Read More

Scrappy Urbanspoon turns to TV ads to connect with foodies

Urbanspoon scratched and clawed its way to success, driven by the bootstrapping mindset of founders Adam Doppelt, Ethan Lowry and… Read More

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