Articles about Apparel

Space Force flies through Twitter flak after unveiling camo uniforms in earthy tones

The newly minted U.S. Space Force unveiled its uniform on Friday — and defended its fashion statement against Twitter criticism… Read More

We’ve been wearing Amazon’s Allbirds lookalikes: Here’s how they compare to the real thing

Amazon’s 206 Collective Men’s Galen Wool Blend Sneakers look like Allbirds Wool Runners, for less than half the price. Comparing… Read More

Allbirds calls out Amazon for ‘strikingly similar’ sneaker, urges tech giant to steal approach to sustainability instead

Allbirds raced to a valuation of more than $1 billion on the popularity of its trendy wool shoes. Now the… Read More

Fashion advice from Amazon? New personal styling service will tell you what to wear — for a price

In many areas, Amazon is king. Selling books, diapers, and other stables? Yep. creating a revolutionary logistics and delivery business?… Read More

Seattle startup TomboyX raises $17M to further develop its underwear brand for all body types

TomboyX, the Seattle-based startup bringing gender-neutral underwear to the masses, is apparently a good fit for investors, too, as the… Read More

Flickr founder, top VCs invest in Seattle startup that sells used kids clothing at steep discounts

Kids on 45th had long been Seattle’s most well-known and oldest children’s consignment store. But in 2017, nearly 30 years… Read More

Ably launches pop-up store to bring high-tech innovation to everyday fashion

When most people think about cutting-edge technology, they picture electronics, software, robotics, medicine. Raj Shah thinks fashion. “There is so… Read More

‘World’s most comfortable shoe’? Maveron among those to step up for techie favorite Allbirds

How many times have Silicon Valley geeks been credited with setting a style trend? Whether it was Steve Jobs and… Read More

How Strideline inked an NFL licensing deal and aims to be the ‘fastest athletic apparel company’

SoftBank sparked headlines in the technology world this week as the tech giant prepares to invest $1 billion into online… Read More

Amazon’s next fashion challenge: Technology to help people find clothes that actually fit

Amazon wants to solve a problem that plagues pretty much everyone: finding jeans that fit right. For the past few… Read More

Fashion-focused Amazon wins patent for ‘on-demand apparel manufacturing’

Amazon has a snazzy new idea for cutting the cost of making clothes. The Seattle e-commerce juggernaut just won a patent… Read More

Millennials’ favorite place to buy clothes online is, believe it or not, Amazon

Amazon is, apparently, very on-trend. Last year, the coveted millennial demographic bought more clothing from the online retailer than any other… Read More

Could Amazon make Victoria’s Secret go bust? Tech giant reportedly launching line of $10 bras

For years, Victoria’s Secret has held a monopoly on the lingerie market, but recently, e-commerce startups like ThirdLove and True… Read More

Nordstrom lays off 10 as apparel giant restructures technology department

Nordstrom laid off ten employees from its technology team last week. Company spokeswoman Tara Darrow confirmed with GeekWire this morning that… Read More

Meet Ya Joe: A new apparel company targeting ‘tech guys’ who struggle with fashion

We can all agree that most men working in the technology industry don’t exactly have great fashion sense. I count myself… Read More

Amazon vet’s robot-powered apparel startup now beating Amazon prices, partners with Google Shopping

Back in November, Hointer seemed like a pretty cool idea when we first checked out the robot-powered apparel startup in Seattle’s… Read More

From college basement to e-commerce apparel: Amazon marketer debuts custom outerwear startup

The lightbulb went off when Nick Marvik was sewing custom ski jackets for friends in the basement of his home… Read More

Amazon vet’s new robot-powered apparel startup aims to revolutionize how we buy clothes

By the look on his face and sound of his voice, you’d never guess that Dave Cotter just spent the… Read More