Book Excerpt: How to build a startup with a different measure of success — your own satisfaction [Editor’s Note: Lee LeFever shares lessons learned from building Common Craft, a Seattle company known for its distinctive explainer videos,… Read More
Tired of explaining your startup and failing? How to fix that [Editor’s Note: Lee LeFever of Seattle’s Common Craft, known for making explanatory videos for the likes of Google and Twitter,… Read More
Paper, scissors, and a new membership model for video firm Common Craft Seattle’s Common Craft video firm has built a business out of simple, explanatory online videos made of paper cutouts —… Read More
