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marketing

Guest Commentary: Four keys to selling beyond early adopters

The life and early path of a disruptive entrepreneur can be lonely indeed.  By definition, you’re building something that nobody… Read More

Startup sets world record, lines up 17,782 rubber ducks

Maybe this will go down in the history books as one of the bigger accomplishments in Seattle’s tech industry. Well,… Read More

Why your product must be social — not just your marketing

Guest Commentary: If you market to consumers, you will be out of business in 10 years if you don’t have… Read More

Amazon.com’s latest promotion: Free milk for a year

Got milk? Amazon.com does. And the Seattle online retailer is using the staple to lure customers to its Amazon Fresh… Read More

Marketfish nabs $4.5 million, names chief privacy officer

Marketfish, a Seattle startup which operates an online marketplace for email marketing lists, has reeled in $4.5 million in new… Read More

Seven marketing mistakes most startups make

Guest commentary: Marketing for a startup is different than anything you may have done before. It’s different from the big-company… Read More

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