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novel effect

Tech Moves: Flexe hires Amazon biometrics leader; Fresh Chalk founder departs; and more

— Flexible warehousing company Flexe hired Amazon vet Lara Rogers as SVP and general manager. Rogers spent the past decade… Read More

Novel Effect raises $3M from Amazon and VCs for voice-enabled children’s storytelling app

Novel Effect is on a roll. After participating in the inaugural Alexa Accelerator, appearing on Shark Tank, and winning a… Read More

Startup Spotlight: Novel Effect aims to make story time more magical for kids using voice recognition technology

Melissa and Matt Hammersley got the idea for Novel Effect when they were expecting their first child, Eleanor. They wanted… Read More

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