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Optify

It’s the end of the road for Optify: Assets sold, startup shuts doors

Optify, a Seattle maker of marketing software that laid off its staff and hit the wall in September, has sold… Read More

Optify looks to sell assets, staffer says layoff was ‘shocking’

Last week, we shared the news with you that Optify, the Seattle maker of marketing software, had hit the wall… Read More

Optify hits the wall, lays off staff

What’s up at Optify? From what we’re hearing, the company is on its last legs. Multiple sources informed us on… Read More

Tech Moves: Optify hires Doug Wheeler; Starbucks vet joins Auction Edge; and more

Optify, a Seattle startup specializing in marketing software, has named 25-year- marketing vet Doug Wheeler to the position of chief… Read More

Optify lands more cash to boost marketing software tools

Optify has raised $2 million in additional financing from existing investors, money that comes in just a few weeks after… Read More

Tech Moves: Rob Eleveld named Optify CEO; F5’s sales boss sets sail; and more

Rob Eleveld, a 20-year tech veteran who previously served as CEO of Shiftboard and Vykor, has been named CEO of… Read More

Anatomy of a news story: How Bing and Google performed when Steve Jobs resigned

A new study out today from Seattle-based Optify attempts to get behind the scenes on how Bing and Google operate… Read More

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