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sensoria

Sensoria releases first ‘smart shoe’ with pressure sensors, expands beyond socks and shirts

Sensoria is getting into the high-tech shoe game. The Seattle-area startup today debuted its first-ever running shoe, which retails for… Read More

Smart sports apparel startup Sensoria gets into healthcare, forms new company with top provider

Sensoria is getting into healthcare in a big way. The Seattle smart apparel startup today announced a new spinoff company,… Read More

AI sportswear startup Sensoria adds former Microsoft president to board

Sensoria is adding two former Microsoft execs to its leadership team. The Redmond, Wash.-based startup today announced that former Microsoft… Read More

This light-weight ‘smart sock’ measures how far and fast you’ve run, but is it worth $199?

LAS VEGAS — Athletic socks used to be something you’d pick up last minute at the sporting goods store, kind… Read More

Microsoft and Sensoria partner with PGA pro Bryson DeChambeau to create ‘smart’ golf grip

Embed from Getty Images The golf grip is getting geeky. PGA Tour golfer Bryson DeChambeau worked with Microsoft and Seattle-area… Read More

GeekWire 200 October update: Acquisitions and IPOs create room for ascending startups

Last month it was IPOs, and this month it’s acquisitions. It’s been a busy couple of months for members of the GeekWire… Read More

Sensoria T-shirt

Sensoria launches line of smarter sports tops and improved app to monitor heart rate

Smart-garment maker Sensoria has launched a Kickstarter campaign to fund a new line of sports apparel and updated version of… Read More

GeekWire 200 February Update: CloudMoyo, Fun Bits Interactive, Sensoria and others rise in the startup ranks

February heralded some notable shifts in the GeekWire 200, our ranking of the top 200 privately-held technology companies in the Pacific Northwest, presented… Read More

Review: Sensoria’s wearables provide a lot of data, but you may still need a real running coach

It’s now more than month and a half into the New Year, and many resolutions are starting to get left… Read More

Tech Moves: Remitly names ex-Amazon exec CFO; Allen Institute for Cell Science announces new research directors

— Krish Srinivasan will become the new CFO for Remitly, the Seattle-based digital money transfer service, taking over for Andy Larson… Read More

Sensoria partners with Microsoft on new soccer data dashboard, using sensors in players’ shoes

In recent years, the clearest way to improve a sports team’s performance has been to gather more data about each player,… Read More

Sensoria and Renault team up to track race car pilot’s heart rate with a smart shirt

You may think that physical fitness is only a minor concern for race car drivers, but they need to handle… Read More

PicoBrew - Bill Mitchell
Podcast

GeekWire Radio: Automated beer brewing, a pet webcam, smart socks and more inventions we love

At the recent GeekWire Summit, we brought in five hand-picked inventions that reflect the creativity and ingenuity taking place in the… Read More

Smart sock maker Sensoria raises $5M from Italian consulting giant

Heapsylon, the Redmond-based maker of smart garments, today announced that it has raised a $5 million Series A round and… Read More

Sensoria Smart Socks are coming to retail, thanks to distribution deal

Heapsylon, the Redmond-based company behind the Sensoria brand of fitness accessories, recently announced that it landed the first retail deal… Read More

These sensor-infused socks that track your steps are blowing past crowdfunding goal

It seems as though people like the idea of smart socks. Heapsylon, a company founded two years ago by three… Read More

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