Articles about Super Bowl

T-Mobile uses Super Bowl ad to officially launch public beta of satellite-to-cell texting via Starlink

Forget the ground game. T-Mobile is using Super Bowl LIX to kick off a new kind of air attack on… Read More

Microsoft’s Copilot Super Bowl ad signals an AI strategy shift

Microsoft unveiled a Super Bowl ad for its Copilot artificial intelligence assistant — seizing a high-profile opportunity to gloss over… Read More

Amazon’s Super Bowl ad starring a dog ranks highest among tech commercials

Amazon, the pet friendly tech giant where employees get to bring their dogs to work, scored high among Super Bowl… Read More

Super Bowl ad roundup: Travolta sings T-Mobile’s praises; Google’s fix is in; and more tech spots

In between the beer, Doritos, mayonnaise, Pepsi, Pringles and more beer, make sure to leave some room for the tech.… Read More

Former Microsoft exec sentenced to 28 months in prison for Super Bowl ticket and invoice fraud

A federal judge sentenced Jeff Tran, a former director of sports marketing at Microsoft, to 28 months in prison for… Read More

Seahawks star Russell Wilson touts his new sports prediction app Tally at Super Bowl, with $250K prize available Sunday

Russell Wilson won’t suit up on Super Bowl Sunday but he’s still staying busy off the field in Atlanta this… Read More

Seattle light therapy company wins 2nd place at NFL’s Super Bowl startup competition

The Seahawks aren’t playing in the Super Bowl on Sunday, but there’s another Seattle-area team doing its own type of… Read More

Fortem vs. Echodyne? Super Bowl could host battle of drone-seeking radar systems

Fortem Technologies, a Utah-based venture that makes drones as well as radar detection systems, wants to be in on a… Read More

Podcast

Geared Up for the Super Bowl: Last-minute TV recommendations for the big game

One of the most highly anticipated television events of the year, Super Bowl LIII, is coming up on Sunday, Feb.… Read More

Ex-Microsoft exec pleads guilty to fraud in $1.5M Super Bowl ticket and invoice scheme

Jeff Tran, a former director of sports marketing at Microsoft, pleaded guilty to wire fraud and attempting to steal more… Read More

Podcast

Geared Up: FaceTime eavesdropping bug, minimalist phones, and rumored Apple gaming subscription service

In this episode of Geared Up, Andru Edwards and I discuss the FaceTime bug that allowed iPhone users to eavesdrop… Read More

Alexa toothbrush, dog collar and more failed gadgets make cut in Amazon Super Bowl ad

Amazon may appear to be trying to get its voice assistant Alexa into a dizzying array of gadgets these days,… Read More

Echodyne seeks thumbs-up from FCC for Super Bowl test of drone-detecting radar

Kirkland, Wash.-based Echodyne, a radar-focused startup backed by Microsoft co-founder Bill Gates, is seeking the Federal Communications Commission’s expedited approval… Read More

Super Bowl tech round-up: Amazon ads, NFL startup competition winners, and how to stream the big game

TAYLOR’S TAKE ON THE WEEK IN SPORTS TECH: Hey, Yinzers! I’ve been having fun living and working in Pittsburgh for… Read More

Brady? Belichick? Super Bowl talk could be Bezos with this ad for Amazon’s Alexa

https://youtu.be/YLPNjaAOrBw New England Patriots QB Tom Brady and his coach Bill Belichick are going after their sixth NFL championship, but… Read More

What Uber’s new CEO learned from Pete Carroll and one of the worst sports disasters ever

Outgoing Expedia CEO Dara Khosrowshahi called leaving the online travel company to take over as Uber CEO one of the… Read More

Super Bowl live stream breaks viewership records despite brief FOX Sports Go outages

Embed from Getty Images Football fans are increasingly utilizing live streams online to watch the Super Bowl. FOX said today that… Read More

Amazon’s Super Bowl ad features a Prime Air drone delivery ordered with Alexa

Amazon again dropped the big bucks for Super Bowl advertising time to promote its digital voice assistant. For the second… Read More

Super Bowl drones: Intel uses 300 ‘quadcopters’ for halftime light show with Lady Gaga

Update: The drones — 300 of them — were indeed from Intel. The company collaborated with Lady Gaga and supplied the… Read More

Amazon’s virtual assistant Alexa offers a Super Bowl prediction — and it may surprise you

Alexa must like underdogs. Amazon’s virtual assistant, which powers the company’s Echo devices, is predicting a Falcons victory in today’s Super… Read More

Watch: Google’s Super Bowl commercial stars Google Home, its voice-activated smart speaker

https://youtu.be/aQn5wiDyUHo Millions of people watching Super Bowl 51 today will get a taste of Google Home. The tech giant will… Read More

Patriots or Falcons? Microsoft’s Bing predicts which team will win Super Bowl LI

Embed from Getty Images The New England Patriots and Atlanta Falcons — the two best teams in the National Football… Read More

Here’s how to stream the Super Bowl for free, without a cable subscription

Most football fans will be watching the Super Bowl on TV with a traditional cable feed when the Patriots take on… Read More

Nintendo’s first-ever Super Bowl ad tries to broaden audience for Switch console

https://www.youtube.com/watch?v=CdWd8fUC71g Nintendo is known as a family-friendly brand, and many of its classic franchises, such as Legend of Zelda, are tied closely… Read More

FOX will broadcast Super Bowl in virtual reality for first time

If you won’t be in Houston for the Super Bowl next Sunday but want to feel like you’re there at… Read More

Tostitos bag tells you when you’ve had too much to drink and calls an Uber in Super Bowl campaign

What goes better with a few beers than a bag of chips? Apparently, a bag that can call an Uber… Read More

Super Bowl startup competition: NFL accepting applications for $150K sports tech pitch-off

Calling all sports tech startups: The NFL wants to hear your ideas. The league is hosting 1st and Future, its… Read More

Super Bowl fans use a record 10TB of data on Levi’s Stadium WiFi network, up 63% from 2015

Embed from Getty Images Turns out that the 400 miles of data cable, 12,000 network ports, 1,300 WiFi access points, 1,200… Read More

CBS sets Super Bowl streaming record with nearly 4M unique viewers

Embed from Getty Images More people streamed the Super Bowl than ever on Sunday. CBS announced today that fans watching its free… Read More

Seattle man wins $50,000 in Microsoft’s Super Bowl tech contest

Colin Edwards’s novel idea for using sensors to measure the heart rate, core body temperature and hydration levels of NFL… Read More