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virtual reality

Secretive Magic Leap unveils its first product: an augmented reality headset powered by a pocket-sized computer

The ever-mysterious augmented reality startup Magic Leap has come out of hiding with its first ever product: a headset with… Read More

Starbucks teams with Alibaba for augmented reality experience at epic new Shanghai Roastery

Starbucks is going bigger and geekier with its second Roastery location. The coffee giant on Tuesday will open the Starbucks… Read More

Amazon Web Services acquired technology behind new ‘Sumerian’ AR/VR tool from a bankrupt startup

LAS VEGAS — Amazon Web Services appears to have acquired technology for its new AWS “Sumerian” 3D modeling tool from… Read More

Facebook-owned Oculus makes big hiring push in Seattle region amid rumors of real estate expansion

A month ago, Facebook CEO Mark Zuckerberg called his shot: He wants to get 1 billion people into the virtual… Read More

Sandy Cioffi at TEDxSeattle

How artists add humanity to virtual reality

Virtual reality may have gotten its start with shoot-’em-up video games and porn, but now artists are making VR that… Read More

Pixvana raises $14M from Vulcan, Microsoft, top VC firms for VR production platform

What better way to pitch a virtual or augmented reality startup idea than to strap a bunch of headsets on… Read More

HaptX reveals high-tech haptic gloves that let you feel and touch in virtual reality

Experiencing something in virtual or augmented reality can be pretty life-like. But adding haptic touch technology to the mix —… Read More

Podcast

Geared Up Podcast: First look at Amazon’s Cloud Cam smart home camera

Amazon is already doing well in the smart home world, with Echo devices dotting homes all over the country. But… Read More

Filmmaker Steven Soderbergh: Virtual reality ‘is never going to work’ for real movies

Oscar-winning director Steven Soderbergh is known for pushing the boundaries of filmmaking — from his classics like Sex, Lies & Videotape and… Read More

How virtual reality is helping scientists make new discoveries about our health

Caroline Stefani has a cool job: She works at the Benaroya Research Institute at Virginia Mason in Seattle, looking for new… Read More

Microsoft announces hardhat accessory for HoloLens as it expands reach of mixed reality headset

Plenty of tech companies are seeking to revolutionize how people work, but the ideas are typically limited to office workers.… Read More

Access Mars screenshot

Virtual reality takes you on a trip to Mars with NASA rover – and to alien worlds, too

NASA has been offering virtual-reality tours of Mars for years — but now, with Google’s help, the space agency has come… Read More

Magic Leap vets raise $3.5M for new virtual reality prototyping platform Torch

Designing 3D concepts for virtual and augmented reality apps and programs can be a time-consuming process. Now two former Magic… Read More

Visual Vocal raises $3.6M for virtual reality enterprise collaboration platform

Visual Vocal, a Seattle startup that develops virtual 3D environment productivity tools, has raised a $3.6 million investment round. The… Read More

Oculus Go

Oculus shows off its first standalone VR headset, $199 Oculus Go, and other treats

Oculus is filling the virtual-reality niche between smartphones and its high-end, wired-up Oculus Rift headset with a standalone mobile headset… Read More

Facebook Spaces

Mark Zuckerberg apologizes after ‘magical’ Facebook VR tour of hurricane-torn Puerto Rico

Facebook CEO Mark Zuckerberg was forced to apologize in the comments of his own post on Tuesday after a demo… Read More

Microsoft acquires virtual reality startup, announces new Samsung mixed reality headset

Microsoft has acquired a San Francisco Bay Area virtual reality startup ahead of a major milestone for its “mixed reality”… Read More

How Oculus audio engineers are using new sound technology to enhance virtual reality experiences

Audio has always been a crucial and necessary component of video games and movies. But with the advent of virtual reality,… Read More

This unconventional education group draws support from video game pioneer Gabe Newell, using hip hop, auto mechanics and more to inspire students

Seattle’s Foundry10 is a fascinating, enigmatic research organization that investigates learning and supports education through a crazy constellation of programs… Read More

How STRIVR expanded its VR sports training platform to Walmart associates and NFL referees

STRIVR made a name for itself in the sports world as one of the top startups using virtual reality to… Read More

Digital Reality Gaming

VR gaming store in mall south of Seattle hosting ‘Training Ops’ shooter tournament

  Digital Reality Gaming is targeting gamers with a virtual reality shooter competition that it is hosting at its location… Read More

C360 workstation

Boeing’s HorizonX makes new investment in augmented and virtual reality

Boeing says its venture capital arm, HorizonX, is investing in C360 Technologies, a startup that focuses on augmented reality, virtual… Read More

Explore Mars like an astronaut: Mars 2030 VR experience lifts off

Mars 2030, a virtual reality experience that simulates living and working on the Red Planet, launched today for the HTC… Read More

Augmented reality lets you step through Museum of Flight’s portal and onto NASA’s historic 737 jet

Get ready to cross into an interdimensional portal, because one just appeared at Seattle’s Museum of Flight: It’s transporting visitors… Read More

Startup Spotlight: VX makes augmented reality hardware that can fit in standard glasses

Last year, Kyle Cherry launched augmented and virtual reality startup VX Inc. with a lofty goal. He plans “shape the… Read More

Microsoft expands HoloLens partner program to develop better mixed reality experiences

Microsoft is expanding the network of companies eligible to build mixed reality applications for HoloLens. The new Mixed Reality Partner… Read More

Eisenhower VR

Watch: Rare VR experience aboard aircraft carrier shows Navy prepping for major combat

Above and below the deck of a ship at sea and from the airplanes and helicopters supporting it, a new… Read More

Amazon Web Services quietly forms a mixed reality team, but what is it building?

Amazon is building a new “two pizza team” within Amazon Web Services focused on mixed-reality technology, another sign that the… Read More

Students create game to help acrophobes confront their fear of heights in virtual reality

For people afraid of heights, leaning over a wall when rock climbing could cause feelings of terror and nausea. Being… Read More

Fasten your seatbelt for Mario Kart in VR

Nintendo’s beloved racing game, Mario Kart, will soon be available in virtual reality. The Japanese gaming giant, which has its… Read More

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